The Shade App Visual Identity & Design
I created the visual identity for The Shade App, an urban mobility project focused on helping users navigate cities more comfortably by reducing heat exposure. My work included designing a modern, flexible logo, building a thoughtful color palette, and developing a cohesive design system that supports usability and aligns with the app’s mission.
This project was a blend of creative problem-solving and purposeful design—aimed at making sustainability more accessible through intuitive, human-centered visuals.
